Contemporary in attitude and approach, we’re proud to be a female-driven venture grounded by refined aesthetics and finely honed expertise from decades in the footwear industry. We prioritise and celebrate our design-led approach by searching for the best materials to bring inspiring footwear to globally-minded New Zealand and Australian women. Mi Piaci arose from a shared desire to empower women and embrace freedom of expressions. For over 18 years we are still doing what we love - creating footwear for women by women.

Our range is predominantly designed by our small in-house team in Auckland, New Zealand. From custom-dyed leather to tirelessly perfected lasts and unexpected details, we endeavour to elevate and differentiate our range constantly, challenging preconceived notions and cementing our position as the home of principled design and footwear. Our designs are brought to life by our talented makers in our very own factory in Chang-An, China. For the rest? We support small European artisans as a nod to our Italian heritage.


Our stores are the four corners that house our designs but they are also the beating heart of Mi Piaci. This is where we connect. Where we get to know you; our eternal inspiration. View our store locator

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